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Free Tools

Calculators and assessments for growth, analytics, and experimentation teams. Built to be genuinely useful — not lead-gen gates.

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Assessment · 5–10 min

Analytics Maturity Self-Assessment

15 questions. Discover which of the 5 stages of analytics maturity your organization is at — and get stage-specific next steps based on the AI-Ready Analytics Ladder framework.

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Calculator · Instant

A/B Test Sample Size Calculator

Enter your baseline conversion rate, minimum detectable effect, and statistical parameters. Get required sample size per variant and estimated test duration instantly.

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Calculator · Instant

Experimentation ROI Calculator

Estimate the annual revenue impact of your experimentation program. Enter experiment velocity, win rate, and average uplift — get a directional ROI figure with industry benchmarks.

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